Oppo Best in After-sales Service: Counterpoint Research

Chinese smartphone maker OPPO which doled out Rs 300 crore worth unique offers on its smartphone portfolio during the first wave of festive sales has paid off well and the company has witnessed an overwhelming response, Sumit Walia, VP, Production and Marketing, OPPO India, said on Thursday.

The company planned unique offerings for its customers such as complete impairment protection, one-fourth dimension screen replacement and cashback on bank debit/credit cards, no-cost EMI and exchange options on its expanded portfolio including half dozen new devices launched ahead of the festive menstruum including Reno2 and A serial.

"We have kept the momentum alive by offering our customers with unique offers which volition remain available till the end of this calendar month," Walia told IANS. According to him, the client-kickoff approach has clicked massively among the consumers.

According to Counterpoint Research, OPPO bagged top position in the after-sales service, maxim the brand was the quickest in after-sales service delivery with 51 per cent of the issues fixed inside an hr.

OPPO has created an intrinsic network of over 60,000 sales points and over 250 exclusive retail outlets across the country. It also has a robust network of over 500 exclusive service centres across 476 Indian cities. Additionally, OPPO 'Care Client Services' are available in 9 languages, almost past any smartphone company in India.

A dedicated AI-powered chatbot called 'Ollie' is available 24×vii for consumers that resolves 94.5 per cent of their queries.

"The comprehensive client experience beyond verticals has been a cardinal factor in our growth and has helped us increase the brand love. As per a recent study by International Data Corporation (IDC), all these efforts combined have helped the states reach an astounding growth of 41 per cent in Q2, 2019," said Walia.

OPPO had 9.7 per cent market share in the Indian smartphone market in the 2d quarter (Q2) this year considering of affordable A serial. Online aqueduct accounted for 19.i per cent for OPPO — driven past online exclusive model "K1".

"We aggressively planned for the festive period and are extending offers pan-Bharat beyond online and offline platforms for our valued customers," the visitor executive added.